The High Road: Brokers must not hide their ownership of properties they list and show

(Mark: Flickr photo by by Ben Fredericson)

Visiting the open house of an Upper West Side apartment listed at well over $1 million, I overheard a buyer asking whether the broker also was the owner.

After he responded in the affirmative, I looked closely at his marketing materials.  To my surprise, there was no mention of his ownership.

When I got to my computer, I look at the listing in the Online Real Estate (OLR) database, and the information wasn’t there either.

That was not only surprising, but it was a clear Continue reading

Advertisements