The headline went like this:
“Can I Buy Your House, Pretty Please?”
In the Wall Street Journal, the article by Joann S. Lublin noted that the housing market has changed in some areas. As the subheading observed:
With inventory tight and prices rising, buyers in competitive markets like Silicon Valley and Seattle are returning to a boom-era tactic: writing heartfelt letters to sellers explaining why they should win the house. Signing with a paw print.
The piece is accurate in pointing out that an emotionally charged letter from a buyer can sway a seller who is considering more than one offer.
Referring to the missives as “pitch letters” or “love letters,” Lublin correctly reported that Continue reading